Sustainable tourism: 10 benefits for empowering communities

Do you want to change the types of vacation? Would you like to combine the useful with the pleasant? Do you know about sustainable tourism? It is a concept that aims to minimize the negative impacts of tourism while maximizing the benefits for local people and the environment. Not only does it promote an authentic experience for travelers, but it also plays a crucial role in empowering communities. Here are ten concrete benefits that sustainable tourism can bring them.

1. Creating sustainable local jobs


Sustainable tourism generates a multitude of jobs in various sectors such as hotels, restaurants, tourist guides, crafts, and transport. And unlike mass tourism, it promotes long-term jobs.

In Nepal, in the Himalayas, trekking is a flagship activity in sustainable tourism. Guides and porters are mainly recruited from local rural communities. Responsible trekking agencies make sure to pay fair wages and provide decent working conditions. This creates jobs for hundreds of families, offering stable incomes that contribute to improving the living conditions of the population.

In Costa Rica, Lapa Rios, an ecological lodge located on the Osa Peninsula, employs almost exclusively locals. Jobs range from guides to managers, to catering and cleaning staff. This approach not only supports the local economy but also reinforces a sense of pride and belonging among employees.

Training in the manufacture of traditional handicrafts from bamboo by our NGO LIFE and KUN, Lombok, 2023.

2. Preserving local cultures


Unlike mass tourism, which can often lead to homogenization and a loss of cultural authenticity, sustainable tourism promotes respect for and valorization of local customs, traditions and cultural practices. In addition, by buying handmade products, travelers support local artisans, thus contributing to the preservation and transmission of traditional skills. Artisans can come together in cooperatives that offer them platforms for selling and promoting their products. They can also participate in workshops and demonstrations given to tourists or craft markets.

In Indonesia for example, in Bali, craft workshops give tourists the opportunity to learn about wood carving, batik making and traditional dance.

 

Our NGO LIFE allows many local communities to highlight their know-how and develop their skills. As part of a campaign SAPOUSSE of bamboo plantations in Lombok in Indonesia, training in crafts and the manufacture of bamboo furniture are offered to the population in order to obtain additional income. In this way, residents can improve their living conditions.

Training in the manufacture of traditional furniture from bamboo by our NGO LIFE and KUN, Lombok, 2023.

 

3. Strengthening local economies

Sustainable tourism promotes a strong local economy by encouraging tourists to spend their money on local businesses, rather than multinationals. By introducing diversified tourism activities, communities can reduce their dependence on a single economic sector, thereby improving their economic resilience.

4. Improving infrastructure


Revenues generated by sustainable tourism are often reinvested in local infrastructure, thus developing roads, water and sanitation systems, and medical facilities. Significant improvements make it easier for local communities to access essential services, thereby contributing to a better quality of life for all.

The African Great Lakes Region attracts numerous tourists who stimulate its economy. This influx encourages governments to invest in infrastructure to encourage visits. To optimize the stay of visitors, services such as reception posts, guides, patrols and first aid workers have been put in place. Considerable investments have also been made to develop roads adapted to vehicles and buses. These improvements not only benefit visitors, but also transform the lives of local people, providing them with quality infrastructure and better access to essential services.


5. Educate and train


Sustainable tourism initiatives often include training programs for members of local communities. They allow them to acquire skills in management, foreign languages, services, etc. They are also trained in practices for the conservation and sustainable management of natural resources. Thus, they become not only key players in the tourism industry, but also dedicated guardians of the environment, strengthening their role and positive impact within their communities.

 

Training in tree planting and nurseries by our NGO LIFE and the Ankizy association in Madagascar, 2024.

6. Protecting the environment


Sustainable projects incorporate environmentally friendly practices, such as the use of renewable energy, waste management, and biodiversity conservation. Fauna and flora, being the main attractions for tourists, motivate local communities to actively protect them. In addition, sustainable tourism educates travelers about the importance of environmental conservation, which encourages more respectful behaviors and contributes to the preservation of natural sites.

In Rwanda, thanks to the income generated by tourism, The mountain gorilla was saved from extinction. And to protect them, Visitors are still being taxed more, which has no impact on their arrival. The Rwandan model is currently inspiring other countries such as Kenya and Tanzania.


7. Encouraging women's empowerment


Sustainable tourism opens up unique opportunities for women, allowing them to thrive fully in the local economy as entrepreneurs, tour guides and artisans. By encouraging equitable and inclusive practices, it thus helps to reduce gender inequalities and strengthen the role of women in the community.

 

Training women to make bamboo crafts by our NGO LIFE and KUN, Lombok, 2023.

 

8. Promoting peace and understanding


Cultural exchanges and mutual understanding between travelers and local communities are strengthened, which contributes to the reduction of cultural prejudices and conflicts.

The various projects stimulate cooperation and joint work within communities, which increases social cohesion and local peace.


9. Motivating long-term sustainable development


Sustainable tourism is part of a long-term development vision. It ensures that natural and cultural resources will be preserved for future generations. Investments in this sector are often accompanied by management plans that take into account long-term environmental, social and economic impacts.


10. Improving community engagement


Community members are actively involved in the planning and management of sustainable tourism projects, which reinforces their sense of belonging and responsibility. This active participation fosters a deep commitment and creates a positive dynamic, where everyone contributes to collective success.

 

Sustainable tourism offers a multitude of benefits for the empowerment of local communities. It is positively transforming lives and environments. As tourists, we have the power to support these initiatives by making responsible and conscious travel choices.

 

Together, we can contribute to a more sustainable and equitable future for all.

 

 

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